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Parisian retail is increasingly adding a digital element to visual merchandising.   Along the Champs-Élysées stores are showing just how they are staying relevant to today's digital consumer by creating engaging interiors using movement and interactivity.   Whether it’s the show-off Citroën showroom where you can insert yourself, instead

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Barneys opened its new interactive floor cafe, genes @ CO-OP, where shoppers can grab a meal while checking out what’s new and of note at Barneys on a digitized tabletop. The restaurant has room for just 30 diners, each of whom are spread across a communal table with a glass top under which there are 30 computer screens allowing diners to digitally order off the menu and scroll through Barneys’ digital content.