Topshop is partnering with Twitter to identify live trends during London Fashion Week, which kicks off on Friday. Topshop will analyse real time data on Twitter to identify trends as they happen during the five day event and display them in near real time on digital
Google Glass is one of those technologies liable to instil a sense of fear into the hearts of retailers. It’s another potentially game-changing gadget hovering ominously on the horizon, which no one really knows much about just yet - if it catches on, it could
WunWun is eliminating their task-related services, with their new app focusing on free pick-up and delivery from any store in Manhattan. Users can ask WunWun “helpers” to pick up items like an iPhone charger, some groceries or a pair of jeans. For an additional cost of
British department store Selfridges is always at the forefront of the most creative fashion campaigns, so when it came to the launch of its new denim collection, they just knew that they had to do something innovative that had never been done before.
Wine’s reputation as a social drink is being taken literally by Tesco, the U.K.’s biggest supermarket chain, which is launching a “socially created” wine selected and designed by Tesco’s social-media community.
Canadian cosmetics brand Bite Beauty lets customers pick, mix and create their own lipstick shades at their SoHo pop-up shop Lipstick Lab. The beauty brand is known for its all natural products. Working off the fact that women can’t help but ‘eat’ whatever lip shade or
Asos boss Nick Robertson was boasting about its latest innovations yesterday as he unveiled a 19% jump in pre-tax profit. Personal stylists, Buy the Look capabilities - which encourages shoppers to buy a whole outfit - and Asos Fit, its virtual changing room, were just some
The explosion of in-store iPads has led to consumers increasingly expecting technology to bring education, entertainment and a bit of show business to a retail environment. Let's take a look at how this technology is being used on the high street. TopShop - Runway to Store In
First there was paywithatweet.com, now Chirpify, which already enabled social commerce on Twitter and Instagram, has expanded to Facebook, enabling people to purchase goods on the social network just by commenting. The platform lets users make payments or donations with one comment in the news
Sharing fashion is one of the most important drivers of sharing on the web. When TopShop debuted their spring/summer 2013 collection earlier this week at London Fashion Week, Facebook fans were able to customize the catwalk as they viewed the event. The TopShop Unique Show livestream
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