Topshop have partnered with social media platform, Chirp, for its spring show enabling the retailer to engage with customers through the Chirp app, which allows customers to unlock exclusive content throughout the day. The brand will work with developers to send users an image that, when
With NYC Fashion Week coming to a close, Turnhills has officially launched its free window-shopping mobile app, which allows users to get updated storefronts for premium brands such as Diesel, Guess, Gucci, Louis Vuitton, as well as others, via their iPhones and iPads. “The difference between
Mark your calendars, the holiday season is officially under way. In an unprecedented move, Kmart has aired its first holiday ad. The ad was even spotted on the East Coast, where Sept. 9 marked the first day of school for many children. Almost immediately consumers took
Check out IKEA's latest TVC showing the potential of a single chair:
It’s New York Fashion Week again and this time around forward-thinking retailer Opening Ceremony has launched a mega pop-up shop with surprises in store. The SuperPier at Hudson River Park will feature a week’s worth of shopping and events, selected by OC and sponsored by Motorola.
Debenhams has updated its Life Made Fabulous campaign and its autumn 2013 offering is smoother, slicker and cooler than previous installments The ad has a Hollywood feel as scenes play out with the lead characters all decked out in Debenhams designers, which it has put at
Virgin Media has opened a new regional flagship store in Birmingham, UK’s Bullring shopping centre which showcases its latest innovations. The store features an HD digital door with images of athletes Mo Farah and Usain Bolt, a digital wall which allows shoppers to put together their
The long-awaited alternative review of the high street, led by former Focus boss Bill Grimsey, which is published today, aims to create digitally joined up town centres that are operated as businesses. The review suggests that the UK develops networked high streets, which connect residents with
We’ve seen many branded vending machine executions in the past two years that ask passersby to trade Facebook likes for Pepsi, yawn for a cup of coffee, or even take a three-minute break for beer but this new one from Milka, a Swiss-based chocolate company
As the first law of digitaldynamics states, much of the energy expended within the internet relates to a) porn; b) cats; or c) complaining. The irate customer service tweet or Facebook update is familiar to us all. But while we may be used to people
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