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Helen James 588POSTS

helen.james@rhubarbandcustard.com.au

Melbourne has been chosen as the seventh city globally for the Mercedes me concept store which will open in the CBD on Friday 3rd

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Target has announced a comprehensive extension of its collaboration with Google. This enhanced partnership brings an array of benefits to consumers, including the convenience

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In its continuous pursuit of establishing tangible touchpoints, Amazon, the leading online mega-retailer, is set to inaugurate a captivating pop-up bar in Tokyo, Japan.

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Nike has launched an in-store service that lets people customise a pair of shoes and then manufactures them in less than 60 minutes. Upon entering the

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Walmart thinks it knows the secret to getting inside the elusive Millennial wallet, and is using its Jet.com property as a testing ground for

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Net-A-Porter has announced the launch of an artificial intelligence which will pick clothing for customers based on their future plans. As a result of its

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Fashion magazine Marie Claire and global payments company Mastercard have partnered to launch a concept pop-up shop. The Next Big Thing brings to life

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Are you an inspired shopper? A copy-cat shopper? Or do you simply shop on autopilot? That’s what eBay wants to know. eBay’s new central London

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First introduced in France, the new Sephora store concept is now available in Spain at two new flagship stores. Featuring innovative design, these hyper-connected stores

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The process whereby shopping meets unusual experiences head-on is developing fast with more and more companies getting in on the act, and it’s leading

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