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Helen James 580POSTS

helen.james@rhubarbandcustard.com.au

First introduced in France, the new Sephora store concept is now available in Spain at two new flagship stores. Featuring innovative design, these hyper-connected stores

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The process whereby shopping meets unusual experiences head-on is developing fast with more and more companies getting in on the act, and it’s leading

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Mastercard has teamed up with crystal seller Swarovski on a virtual reality app that immerses shoppers in a "home" where they can browse and

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Sustainable outdoor clothing brand Patagonia has for years hosted ‘Worn Wear’ pop-up events, where customers are able to hand in old clothing for exchange

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Amazon is planning to release a pair of Alexa-enabled smartglasses as the latest addition to its range of voice-controlled devices, according to reports. Unlike most

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Ikea and 72andSunny Amsterdam Share How They Worked Together to Launch AR App Ikea Place. Last week as Apple announced the launch of its upcoming

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Nordstrom is experimenting with a new kind of clothing store: one that doesn’t stock clothes. This week, the retail giant announced it was launching

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What makes a collection sellable? Aspiring fashion retail giant Amazon is planning to answer that question with an AI designer. The company is building

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Leading fashion specialty retailer Nordstrom is expanding its ‘Reserve Online & Try In Store’ service to almost 40 stores across the USA, following a

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ALDI and Instacart have teamed up to create a grocery delivery service to rival AmazonFresh in select cities ALDI, a German discount supermarket chain, has partnered

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