John Lewis is piloting a new digital tool for its Any Shape, Any Fabric sofa service, using 3D printing and RFID tagging to help people choose their sofa. The current Any Shape, Any Fabric service, which is already available in stores, lets shoppers choose a picture
A menswear brand is seeking to create what it calls the store of the future, where technology will be used to tailor the shopping experience around a customer’s interests. The founders of The Dandy Lab are running a crowd funding campaign on Kickstarter to raise money
Luxury shirt maker Thomas Pink has introduced an interactive table to its Heathrow store that allows shoppers to design their own shirts. The interactive screen provides shoppers with access to Personally Pink, the retailer’s made-to-order shirt service that allows them to choose the fabric, fit, collar and
Selfridges’ Fragrance Lab is the department store’s latest retail theatre extravaganza, designed to draw shoppers into the world of perfume and collect data on them at the same time. The Lab is part of Selfridges’ Beauty Project, a six-week in-store campaign running from May 1 to
Creating an experience is no longer left to the big flagship stores. Eateries all over the world are starting to provide more than simply a meal. This cafe in Williamsburg, St Balmain in Brooklyn, NYC really puts the cherry on cake, or the filling in
Adidas has opened an interactive sports stadium format store in Kent’s Bluewater shopping centre where customers enter to sounds of a cheering crowd. The sports brand has designed the 5,484 sq ft ‘HomeCourt’ store so shoppers feel like they are in a sports arena. The store entrance
A round up of some of London's West-End Spring Windows by John Ryan. John Lewis, Oxford Street “Colour in your spring” is on view almost everywhere you might care to look in John Lewis’ Oxford Street flagship - and it takes the form of green and blue paint.
Fashion retailer Topshop will give its customers the chance to sit on the front row at London Fashion Week in a virtual reality experience. The Topshop Unique show, part of London Fashion Week, will be live streamed from the Turbine Hall at the Tate Modern into a virtual
The BITE LIP LAB in New York’s SoHo, embraces co-creation to deliver each customer with their own signature lipstick. The highly interactive service sees staff demonstrating the seven-minute manufacturing process following a one-on-one consultation. When customers have chosen their perfect shade, bullets of lipstick are melted
Nestled among the AMEX, Westpac and Macquarie Banks in Sydney's very own financial district lies Shirt Bar, a shirt store with a difference. Unlike its neighbouring competitors, it is a hybrid concept that brings together the best of coffee, whisky and shirts in a bid
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