With its clunky headsets and project names like Oculus and Morpheus, virtual reality has so far been the realm of hard-core gamers and other

Soundtrack Your Summer is a joint project by ASOS and Google Play to pair fashion items with in-theme sound. The music is provided by Google

Mona, a new app from former Amazon.com employees launching now, wants to put a personal shopper on your phone. While many mobile shopping apps today work to

In today’s landscape, where the blur between online and offline is the new normal for consumers, building a successful brick-and-mortar experience requires retailers to rethink

An innovative start up is launching a try-before-you-buy service for online clothes shopping that allows customers to order from multiple retailers at once and

Schuh has teamed up with Google to take part in a location-based real world mobile phone game, where users cross between virtual and reality. Users

Creative agencies around the world are beginning to think about the implications of wearable technology across industries. Below is a concept from rehabstudio that

2015 has already been an exciting year for retail innovation, with everyone from large brands to small merchants thinking of new ways to connect