helen.james@rhubarbandcustard.com.au
TikTok, often regarded as a video-sharing app most popular among teens, is trying to evolve past that image as it chases more brand dollars and attempts
'Play New' celebrates the freedom of not getting it right on the first try Nike celebrates play over competition with its “Play New” campaign, showcasing elite
Selfridges & Co. is offering couples the chance to get married in its giant shopping emporium on London’s Oxford Street in a novel approach
Verishop is jumping on the virtual group hangout bandwagon. Social shopping platform Verishop released "Shop Party," a new iOS app feature that allows users to
I read an interesting post today from Retail Futurist Matthew Brown featuring his top 10 global stores of 2021. These included some great examples of
Snapchat has revealed its most inspiring augmented reality campaigns of 2020. In a blog post, the social platform described 2020 as “a year of the unexpected and
Department store chain Kohl’s teamed up with Snapchat on an augmented reality virtual closet earlier this spring, enabling Snapchatters to browse clothes from home via the
In its aim to stay competitive among social platforms, Snapchat has launched a new string of high profile-fashion partnerships. Snapchat worked with Ralph Lauren in
Snap's Partner Summit event in June, in which the company shows off its latest product updates and media partnerships, produced such a flurry of
Walmart will run a first-of-its-kind shoppable livestream on TikTok in the U.S., part of the retailer's holiday marketing, the company announced via blog post. On Dec. 18,