helen.james@rhubarbandcustard.com.au
Tablets are blending the best of digital and real worlds in retail, ensuring customers are satisfied in line with their evolving expectations. Portability, versatility and
Luxury shirt maker Thomas Pink has introduced an interactive table to its Heathrow store that allows shoppers to design their own shirts. The interactive screen
The fashion brand is launching a new service that lets people try on items and wear them for a day prior to purchasing. GU, a
In Vogue's latest push to embrace the digital age, the fashion bible has broken ahead of the pack as the first print magazine to make its
Booming Burberry! And we’re not just talking about the sheer size of the store, which challenges the Apple Empire down the road. We’re talking
Coca Cola is happiness -- or at least, that's what the brand's marketing has been telling you. But there was a place where that
Uniqlo is now offering customers the opportunity to make their own T-shirts through their smartphones. Previously, the retail chain has collaborated with celebrities and
Weight Watchers has opened a pop-up café in London for just a week, where the food is healthy and, if you share it on social
Amazon has joined forces with Twitter to let the consumers tweet products they like directly into their shopping baskets at the etailer. Through the tie-up,
Selfridges’ Fragrance Lab is the department store’s latest retail theatre extravaganza, designed to draw shoppers into the world of perfume and collect data on