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Helen James 596POSTS

helen.james@rhubarbandcustard.com.au

These days the term ‘experiential’ seems to be tacked onto just about any retail idea – whether they deserve it or not. The shoppable

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The concept store has changed. Once it was about selling a certain lifestyle. The new retail concept store is a space where a brand is exploring a

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Furniture giant IKEA has launched a buyback scheme allowing Australian shoppers to return old items for vouchers. Shoppers can return old furniture that has been

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The Body Shop is going back to the future with a UK concept store that aims to return to the activist roots of its

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Ever been wandering around, looking at designer clothes and fancy makeup, and desperately fancied watching a film? Well, no longer shall you have to stop

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Oxfam has opened its first "superstore", a mammoth space which includes a drive-through donations point. But what are the impressions of customers trying it

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Chinese consumers now constitute 30% of the global smartphone market (IDC, 2019). Hoping to harness their tremendous buying power, Chinese smartphone brand Vivo is deploying demo

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New Balance have opened the doors to its first ever Pub, ‘The Runaway’, where the currency used is miles run and logged on Strava. New

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If this is what a value retailer looks like then many are in trouble

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McDonald’s Corp., in its largest acquisition in 20 years, is buying a decision-logic technology company to better personalize menus in its digital push. The world’s

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