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We love an infographic here at Rhubarb and this new one commissioned by eBay outlines how Aussie shoppers are shopping with their smartphones in the lead up to Christmas. What we found interesting is the fact that 15% of smartphone shoppers are purchasing items from a competitors online platform whilst in a bricks & mortar store. And that 47% of shoppers are negotiating better discounts with retailers by showing lower prices from other stores.  

Ebay is opening a pop-up shop just off Oxford Street in London’s West End in December which will allow customers to shop using their mobile phones.


The pop-up shop on Dean Street will feature pictures of a range of products from various brands, and shoppers will be able to choose the product they want and scan QR codes to buy them.


The QR codes will take them to the eBay site where the transaction can be completed.Shoppers without smartphones will be able to use one of eBay’s own devices so they can still try out the experience.

iphone and shopping trolleyA new IBM survey of more than 30,000 consumers released today demonstrates that, while shoppers are optimistic about the future, they have developed attitudes during the global recession over the past several years that still dictate their behaviour:  They buy what they need, search for items on sale and wait longer to purchase, and they have embraced the use of technology throughout every step of the process.