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This article was written by Cara Salpini for Retail Dive. An ecosystem of digitally-enabled stores has become one of the hallmarks of Nike's strategy, as the retailer pivots to a model that emphasises its own stores and digital channels over wholesale. Nike's neighbourhood-centric, hyper-local Nike Live concept — a few years past its

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TikTok, often regarded as a video-sharing app most popular among teens, is trying to evolve past that image as it chases more brand dollars and attempts to sustain user growth that has exploded amid the pandemic. During its second appearance at the Interactive Advertising Bureau's NewFronts Thursday, the

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