Melbourne has been chosen as the seventh city globally for the Mercedes me concept store which will open in the CBD on Friday 3rd November, 2017.

Mercedes me Melbourne, at the newly developed foot of the Rialto Towers on the corner of King and Collins Streets, is a unique new space where café culture meets Mercedes-Benz lifestyle.

Designed by local architects Jackson Clement Burrows, Mercedes me is a hub of creativity in a relaxed and welcoming space in collaboration with pioneering coffee experts, ST. ALi. It even features a working coffee machine constructed from Mercedes Benz car parts

“By day it will operate as a cafe, but it’s much more than that, and brand new to Australia,” said Horst von Sanden, CEO and Managing Director, Mercedes-Benz Australia/Pacific.