In today’s retail sphere, every brand is striving to lead the pack in e-commerce and m-commerce solutions, but the reality is that many brands are failing to provide the essence of a true 1:1 experience for their consumers. This focus on commerce is complimented by
I read an interesting article this morning around the personalisation of a retail experience. Specifically in the hotel industry. There was some good advice for all industries
Alibaba has revealed new technology allowing users to pay for goods within a virtual reality shop simply by nodding their heads. VR Pay is the latest technological innovation from the Chinese ecommerce giant aimed at streamlining their online shopping process, and is slated for release by
Panasonic has built a device to help people find the ideal cosmetics for their skin. Panasonic also happens to be a big beauty brand in Japan. With premium hairdryers, battery-powered face masks, steamers for the face and other stuff already in the market, it’s not just
Macy’s is set to launch an in-store shopping assistant powered by artificial intelligence thanks to a new tie-up with IBM Watson via developer partner and intelligent engagement platform, Satisfi. Macy’s On Call, as it’s called, is a cognitive mobile web tool that will help shoppers get
Oculus Rift app will let you to visit a virtual showroom before you buy. Analysts believe VR and AR will grow into a combined $4 billion business by 2018, driven by Google Cardboard and Samsung VR Gear. For entertainment, the implications of consumer VR sets are
This patent by Amazon shows off a concept of turning a space into a complete holographic room. Drawn as a complex mix of projectors, camera modules and light beams, the technology is designed to be built into rooms—whether for personal, business, or retail use—or into portable lamp-like contraptions. There
Whether it be Starbucks rolling out mobile ordering to eliminate lines at locations around the United States, or Macy’s digitalising the fitting room experience, global retailers have passed the experimentation phase with their omni-channel presence. These companies have the capability to innovate within the physical
Wearable tech just got a bold new makeover thanks to retailer Topshop. Next Tuesday sees the high street giant launch a collection of colourful and quirky accessories that incorporate contactless payment technology, meaning you can swipe a wristband, keyring, phone case or sticker to pay for
Shop Direct has launched fully-personalised home pages that greet every customer to Very.co.uk in what the retailer believes to be a world-first. Visitors to the site see homepages that reflects their interests, so that twenty somethings who have looked for a party dress will see
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