All you need is a short memory to be one of the greatest basketball players of all time claims the new Foot Locker advert. Sports stars’ talent usually does not extend to acting, as proved by the wooden performances of David Beckham and Lewis Hamilton in
Selfridges has opened its Christmas store - with only 142 shopping days left to buy all the celebration's essentials. The department store claims to be the first in the world to launch its Christmas shop, with the North Pole-themed space set to welcome shoppers dressed for
The new Live in Levi’s campaign uses a shoppable video to show the many ways people across the globe wear the denim giant. “Nearly everyone in the modern world owns, or has owned, a pair of Levi’s jeans,” says Stephen Clements, executive creative director at AKQA. This
Tablets are blending the best of digital and real worlds in retail, ensuring customers are satisfied in line with their evolving expectations. Portability, versatility and increasing computer performance of tablets are bringing completely new experiences, changing how we enjoy entertainment, shop, gather information, communicate and blend
Luxury shirt maker Thomas Pink has introduced an interactive table to its Heathrow store that allows shoppers to design their own shirts. The interactive screen provides shoppers with access to Personally Pink, the retailer’s made-to-order shirt service that allows them to choose the fabric, fit, collar and
The fashion brand is launching a new service that lets people try on items and wear them for a day prior to purchasing. GU, a casual wear retail brand run by Fast Retailing Co., is testing out a new service where shoppers can take items by
In Vogue's latest push to embrace the digital age, the fashion bible has broken ahead of the pack as the first print magazine to make its Instagram feed shoppable. It's doing so through LiketoKnow:It, an offshoot of the affiliate sales platform RewardStyle. With LiketoKnow:It, if you "like" an Instagram
Booming Burberry! And we’re not just talking about the sheer size of the store, which challenges the Apple Empire down the road. We’re talking about the profound strategy embraced by Burberry to entertain each and every customer that walks into the flagship on London’s Regent
Coca Cola is happiness -- or at least, that's what the brand's marketing has been telling you. But there was a place where that happiness was missing: the supermarket checkout. Ogilvy Brazil cleverly used the brand's telltale, instantly recognizable, five-note-melody to make the "beeps" at
Uniqlo is now offering customers the opportunity to make their own T-shirts through their smartphones. Previously, the retail chain has collaborated with celebrities and artists like Inès de La Fressange and Pharrell Williams to produce a collection of limited-edition T-shirts and accessories. Now, consumers can
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