First there was paywithatweet.com, now Chirpify, which already enabled social commerce on Twitter and Instagram, has expanded to Facebook, enabling people to purchase goods on the social network just by commenting. The platform lets users make payments or donations with one comment in the news
Harrods has partnered with Dior for a takeover of its Brompton Road store until April 14th that combines “French Savoir Faire and British charm.” Dior has turned the window displays into a homage to Britain’s cultural icons. Wallpaper notes that Harrods’ fourth floor features a series
For some, wielding a curling iron to create a new ‘do is challenge enough. Bob Recine, on the other hand, creates veritable sculptures of hair—not to mention wood, metal, fabric, found objects, and much more. Barneys New York tapped Recine, a hairstylist and visual artist, to
Amongst all the chaos in the world, Coke is attempting to make a positive impact by spreading delight with its ‘Happiness Project.’ Though the campaign has been ongoing for some time, Coke’s latest endeavor, which is currently in conception, will bring a new kind of
Retailer C&A has started a marketing push there that marries online groupthink with real-world decision making. Called FashionLike, it works like this: Whenever sometime Likes a clothing item online at C&A Brasil's site, that thumbs-up is tallied on a screen embedded in clothes hangers on
In the age of Amazon.com, physical stores have to compete more than ever to provide customers with a shopping experience that rivals the ease and convenience of online shopping. The use of interactive digital displays are helping to provide customers with an immersive experience that
As part of the relaunch of their 8th floor Co-op at the flagship store in New York last year, Barneys launched genes@co-op, an interactive cafe featuring a 30-foot long digital banquet table. Developed by 2x4 it features a table top that includes a simple ordering system
InStyle and Monster Media made a statement with this fashion-savvy campaign that ran in New York City and Los Angeles. The interactive displays invited shoppers to create their very own custom Style Statement on a larger-than-life scale. Via multi-touch interaction, participants flipped through a virtual look
Bondi Hipsters Christiaan Van Vuuren and Nick Boshier plot even more new territory in their first TVC for Oprah-rich e-tailer The Iconic. In the thirty second spot for the Aussie e-commerce website which last year received 150,000 daily visits, 1,000 orders a day and a $20
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