EnglishWe recently reported on an innovation from Touchcode which uses invisible scannable tags in place of printed QR codes. Now Toshiba Tec has created the Object Recognition Scanner, which reads items without the use of barcodes. According to the Japanese company, barcodes can sometimes fail to register with scanners
Just one month after Sportsgirl introduced a new mobile sales channel with QR codes, the company has introduced another technology innovation that allows users to share photos of themselves trying on new outfits in the company’s stores.
With all the debate in the retail industry over wages, GST thresholds and falling productivity, it’s refreshing to see a bricks and mortar store putting effort into making sure customers are always given new and interesting ways to shop.
Here are five lessons smart retailers can learn from Sportsgirl’s eagerness to evolve and adapt.
StudioXAG were recently commissioned to design and produce a concept space inside Selfridges’ London store for the 20th anniversary of Christian Louboutin. They also worked with the designer to create five celebratory window displays for the store’s Oxford Street and Orchard Street facades. Comprised of
Danish chocolate brand Anthon Berg opened a pop-up chocolate shop for one day only, where people had to pay with the promise of a good deed instead of cash or a credit card. To inspire people to see the positive effects of being generous, “The Generous Store”
German design agency Korefe has created the first and only cookbook that you can read, cook and eat.
Pull & Bear, the Inditex young fashion fascia, reopened on Oxford Street London this week following a 6-week refit.
Rachel Shechtman is one of the speakers at PSFK’s Conference in New York at the end of the month. Rachel is the founder of Cube Ventures, a retail and marketing consultancy.
Last weekend New York City retailer, Reformation, was custom fitting vintage 501 Levi’s jeans at their Lower East Side boutique, 156 Ludlow Street. For $200 you could get a custom pair of vintage Levis that were put through a special wash aiming to create an even more soft
British Airways are launching an exclusive airline-themed pop-up venue on Shoreditch High Street in London next month to celebrate British talent in the run up to the 2012 Olympic Games.
You’ve seen it with perfumes so why not with liqueur!
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