People have been shopping in-store since the beginning of civilisation – and online since the mid-1990s. With two decades of e-commerce under our belts, 2016 is a good time to look at how people are shopping online and in-store. Shopping patterns have shifted since the last
This patent by Amazon shows off a concept of turning a space into a complete holographic room. Drawn as a complex mix of projectors, camera modules and light beams, the technology is designed to be built into rooms—whether for personal, business, or retail use—or into portable lamp-like contraptions. There
Whether it be Starbucks rolling out mobile ordering to eliminate lines at locations around the United States, or Macy’s digitalising the fitting room experience, global retailers have passed the experimentation phase with their omni-channel presence. These companies have the capability to innovate within the physical
Ralph Lauren, Restoration Hardware and even Microsoft are dialling up their flagship stores. This month, Microsoft throws its hat into the flagship ring with a 22,000+ square foot store on Fifth Avenue in Manhattan — a Windows counterpoint to the Apple Store glass cube, one of
With its clunky headsets and project names like Oculus and Morpheus, virtual reality has so far been the realm of hard-core gamers and other early adopters of cutting-edge tech. Now, retailers are jumping for a piece of VR’s promise to immerse its users in virtual 3-D
Japanese based fashion brand UNIQLO and Isobar Australia have launched UMood, a retail activation that helps consumers select from over 600 T-shirts by identifying their mood with neural technology at UNIQLO's Pitt Street store in Sydney. Customers take a seat in the UMood machine and watch
Christmas came early as Selfridges launched its Christmas shop on Monday. The central London department store has transformed 3,000 square feet of its fourth floor into a winter wonderland filled with festive decorations. Even Father Christmas was present, to welcome shoppers through the doors 143 shopping
Tiffany & Co. will mark the opening of a new luxury boutique on the ground floor of Selfridges in London with an immersive installation that lets visitors walk through a projected cityscape. Fifth & 57th is a recreation of the intersection of Fifth Avenue and 57th
In today’s landscape, where the blur between online and offline is the new normal for consumers, building a successful brick-and-mortar experience requires retailers to rethink how to make digital a core aspect of their physical stores. Mobile is the go-to technology to help bridge that gap.
Google is entering the bricks-and-mortar retail space with a ‘shop in shop’ concept that it is launching in partnership with Dixons Carphone. The tech firm has opened the first ‘Google shop’ in Currys PC World on Tottenham Court Road and is using the space to drive sales of its
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