The Christmas advertising season is upon us, but you’re not alone in thinking it feels earlier than usual. In the face of global supply chain problems coupled with fuel and driver shortages, some retailers are opting to drop their festive marketing earlier than they might have
Gap on Monday debuted its holiday marketing campaign centered around love and kindness. "All Together Now" stars musician Katy Perry and continues to build on the retail brand's philosophy of "modern American optimism," first introduced in September 2020. A 60-second hero spot depicts Perry going through her
Clothing retailer Gap officially launches its new subscription boxes designed for newborns called BabyGap OutfitBox. Gap first started testing the program with select customers earlier this year in May. When a customer signs up for the program they list their child’s gender, size, and choose from
A new app by the clothing brand lets shoppers try on clothing without needing to step inside a store Say goodbye to long changing room lines! Gap has unveiled a new augmented reality app called DressingRoom by Gap that lets customers try on pieces of clothing without ever stepping
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