Selfridges – The shop of everything
What can the shop that has everything offer to customers this season but The Museum of Everything.
Selfridges Oxford Street kicks off a two-month exhibition created by The Museum of Everything in its Ultralounge in the store’s basement tomorrow. To mark the occasion it has cleared all of its Oxford Street windows of stock, replacing this with enlarged images and cutouts taken from the show. This is the first time that the department store has chosen not to show any product in its Oxford Street windows and was the subject of considerable debate, according to a spokeswoman.
What can the shop that has everything offer to customers this season but The Museum of Everything.
Selfridges Oxford Street kicks off a two-month exhibition created by The Museum of Everything in its Ultralounge in the store’s basement tomorrow. To mark the occasion it has cleared all of its Oxford Street windows of stock, replacing this with enlarged images and cutouts taken from the show. This is the first time that the department store has chosen not to show any product in its Oxford Street windows and was the subject of considerable debate, according to a spokeswoman.