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Helen James 580POSTS

helen.james@rhubarbandcustard.com.au

First there was paywithatweet.com, now Chirpify, which already enabled social commerce on Twitter and Instagram, has expanded to Facebook, enabling people to purchase goods

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Harrods has partnered with Dior for a takeover of its Brompton Road store until April 14th that combines “French Savoir Faire and British charm.”

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For some, wielding a curling iron to create a new ‘do is challenge enough. Bob Recine, on the other hand, creates veritable sculptures of

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Amongst all the chaos in the world, Coke is attempting to make a positive impact by spreading delight with its ‘Happiness Project.’ Though the

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Retailer C&A has started a marketing push there that marries online groupthink with real-world decision making. Called FashionLike, it works like this: Whenever sometime

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In the age of Amazon.com, physical stores have to compete more than ever to provide customers with a shopping experience that rivals the ease

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As part of the relaunch of their 8th floor Co-op at the flagship store in New York last year, Barneys launched genes@co-op, an interactive

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InStyle and Monster Media made a statement with this fashion-savvy campaign that ran in New York City and Los Angeles. The interactive displays invited shoppers

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Bondi Hipsters Christiaan Van Vuuren and Nick Boshier plot even more new territory in their first TVC for Oprah-rich e-tailer The Iconic. In the thirty

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Specialising in design, branding, architecture, advertising and everything in between, Dutch creative agency …,staat presents a series of interactive window displays for Nike. Realised at Selfridges –

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