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Helen James 604POSTS

helen.james@rhubarbandcustard.com.au

Amazon is testing a new artificial intelligence (AI) feature called "Interests," designed to enhance the online shopping experience by providing personalised product recommendations based

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H&M is embarking on a groundbreaking initiative by integrating artificial intelligence (AI) into its advertising campaigns through the creation of "digital twins", that is,

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This Ramadan, Sephora Middle East is elevating Dubai's festive spirit by introducing immersive pop-up experiences across the city. By transforming iconic locations into vibrant

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Warby Parker’s newly redesigned Greene Street flagship in SoHo is a bold reimagining of what a retail space can be. More than a store,

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Christmas 2024 has seen the arrival of some enchanting, heartfelt, and humorous holiday ads from big brands around the world. Here’s a roundup of

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The iconic retail giant has confirmed it will ‘bring the decks’ and host an unexpected event after a social media push from a well-known

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Mecca launches new experiential concept store in Melbourne

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Art is having a real moment in retail right now. From new store openings to in-store installations and even branded exhibitions

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The battle for supermarket supremacy is heating up, and the soundtrack just got a whole lot louder. Marks & Spencer (M&S) has thrown down

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Welcome to part 3 of our annual Christmas advertising roundup. Tesco - Become More Christmas Supermarket giant Tesco has released its Christmas ad for 2023.

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