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Helen James 580POSTS

helen.james@rhubarbandcustard.com.au

Lowes Hardware, have launched a customer assistant robot at the Orchard Supply Hardware store in San Jose. The trial aims to learn what sort

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Macy’s is set to launch an in-store shopping assistant powered by artificial intelligence thanks to a new tie-up with IBM Watson via developer partner

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The major problem with connected devices is that their value is not always apparent and can only be seen when in use. Last summer,

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First there was shoppable video where customers could add an item to the cart straight off a model’s back. By integrating ‘cinematographic commerce’ into their campaigns, brands

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A toilet and shower room at Old Street’s tube station has been converted into the 24 Hour Ejder Club, a pop-up retail space created by

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Adobe revealed this week a plan to bring digital personalisation to the store. At the company’s annual marketing summit in Las Vegas this week,

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Samsung’s new 40,000 square foot digital playground in Manhattan’s Meatpacking District is an immersive brand experience like no other. Called ‘837,’ the store, which

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People have been shopping in-store since the beginning of civilisation – and online since the mid-1990s. With two decades of e-commerce under our belts, 2016

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Oculus Rift app will let you to visit a virtual showroom before you buy. Analysts believe VR and AR will grow into a combined $4

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This patent by Amazon shows off a concept of turning a space into a complete holographic room. Drawn as a complex mix of projectors, camera modules and

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