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Helen James 600POSTS

helen.james@rhubarbandcustard.com.au

F&F’s new Autumn/Winter campaign with BBH London lands right where shoppers live

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We’ve all felt the sting of surge pricing – that frustrating moment when demand spikes, and the price of a ride, meal, or ticket

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IKEA has just announced the opening of its new Brighton store, and in true IKEA fashion, it’s done it with a campaign that’s bold,

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Tesco has just dropped a back-to-school campaign that proves even the most functional product -school trousers - can be turned into an emotional story

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If you’ve ever sighed at a long receipt, Tesco’s got you covered this summer, literally. To cheer on the England and Wales squads during Women’s

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Decathlon’s latest idea is one of those simple but genius ideas that makes you wonder why no one did it sooner. In partnership with

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Aldi has gone full Manc in the best possible way. In a brilliantly cheeky move, they’ve temporarily rebranded their Prestwich store to “Aldeh”, a

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IKEA Norway’s latest campaign, “Made for Life,” is one of those rare retail campaigns that stops you in your tracks, not because it’s glossy

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Domino’s latest campaign in Mykonos is a brilliant example of a brand truly understanding the spirit of a place and leaning all the way

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Louis Vuitton are redefining the concept of a concept store. Their magnificent new Louis Vuitton concept store in Shanghai is a visual masterpiece, an

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