EBay has launched its first global campaign and has revamped its homepage. "Shop the world" launched Oct. 13 and coincides with the debut of a sleeker, carefully edited homepage. The 19-year-old company's homepage has long been a search-driven affair, though the company last year debuted Collections, enabling
Last week in The Sun, Lidl published a lovely tongue-in-cheek ad taking a swipe at rival Morrisons’ new price match scheme. The ad lists steps including registering the card on the Morrisons website when shoppers must then “Tell them how many people live in your
Etail giant Amazon has plans to open its first physical store in time for Christmas and has picked central New York for the trial. The site of the store will be on the same street as Macy’s department store and is designed primarily as a place
John Lewis is piloting a new digital tool for its Any Shape, Any Fabric sofa service, using 3D printing and RFID tagging to help people choose their sofa. The current Any Shape, Any Fabric service, which is already available in stores, lets shoppers choose a picture
A menswear brand is seeking to create what it calls the store of the future, where technology will be used to tailor the shopping experience around a customer’s interests. The founders of The Dandy Lab are running a crowd funding campaign on Kickstarter to raise money
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