EnglishFashion retailer Topshop will give its customers the chance to sit on the front row at London Fashion Week in a virtual reality experience. The Topshop Unique show, part of London Fashion Week, will be live streamed from the Turbine Hall at the Tate Modern into a virtual
In the UK, Ann Summers ran a cheeky Valentine’s Day marketing campaign that projected messages onto rival retailers’ stores, rallying consumers against generic romantic gifts. Last weekend the retailer targeted stores including Liberty in London with slogans such as ‘A bunch of roses belongs in the eighties’ and