EnglishSocial media platform Facebook is trialling a feature which will allow users to “want” and “buy” items they see on the site. The Facebook feature is called “Collections” and enables users on Facebook to engage with items by “liking”, “collecting” or “wanting” them. Products within Collections
Last week, Sainsbury’s announced it is piloting Mobile Scan & Go, a scan-and-shop service, in three stores. Shoppers will be able to use their smartphones to scan products in stores, and then pay at self-service tills using cash or credit cards. The test is symptomatic of
Shutl, the delivery firm which offers super quick fulfilment, has raised $3.2m and is to launch in the US and Canada. The delivery firm has raised the investment from technology specialists Notion Capital and E Ventures. The move bolsters a $2m investment earlier this year from
On Oct. 11, Target began promoting the Christmas shopping season with a new ad featuring its dog mascot, Bullseye. "The holidays are coming!" the commercial warns, "and they're going to be big!" Retailers, of course, are known for trying to jump-start the Q4 gift-shopping season early. But
Marks & Spencer has come under fire after using models deemed too perfect looking for its “real” women advertising campaign. The ad, which is running under the strapline ‘For every woman you are’, is intended to portray real M&S shoppers from size eight to 16. But the
Where will you shop for your Christmas gifts this year? Would you prefer to get amongst the Christmas spirit and brave the malls and stores or take the increasingly popular route of eComm? According to statistics from Guidance.com, 50% of Americans own smartphones and 20%